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Goodvertising: Creative Advertising That Cares
ИЗЧЕРПАН
Издателство: THAMES & HUDSON ISBN: 9780500516263
Can advertising be a force for good? Can it bring about positive social or environmental change? Should it tell the truth about a brand? With todays consumers being more informed, empowered and ethically minded than ever, advertising needs to do all those things and more. Organized around 10 Commitm..
75.90 лв.
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