Graphic Design - Страница 2

Imagery is powerful and evocative. It is one of the most important cornerstones of successful visual communication, and working with imagery is a vital skill for every designer. This authoritative book shows how successful sourcing, creation, and use of imagery can be applied to professional graphic..

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find..

Digital technology has revolutionized the way we produce and experience art today. Not only have traditional forms of art such as printing, painting, photography and sculpture been transformed by digital techniques and media, but entirely new forms such as net art, software art, digital installation..

Ever wanted to see the world in a new way? Infographica collects intriguing data from across our planet - including facial hair styles of famous dictators, the countries with the most McDonald's restaurants and the world's most expensive divorces - and presents it in stylish, memorable and original ..

"Blogging for Creatives" is the first approachable, non-techie guide to the blogosphere, complete with hundreds of tips, tricks and motivational stories from artistic bloggers who have started from scratch. It covers everything creatives need to know about how to design a beautiful, interesting blog..

This is one of two books in "Design in Context", a vital new series that focuses on the needs of contemporary students of graphic design. Meredith Davis draws on her many years experience teaching graphic design students to explain complex theories with total clarity, encouraging readers to evaluate..

Design School Confidential is a richly illustrated, unprecedented anthology of over 50 of the most challenging class projects from design schools around the world. The projects range from basic typography to social responsibility. From printed matter to environmental extravaganzas, students are chal..

Introduction 1. Line 2. Diagonals, Verticals and Horizontals 3. Beginning a Vocabulary of Shapes Composing the figure in shapes 4. Line Quality 5. Composing the Figure within an Environment 6. Media 7. Successfully Using the Computer for Illustration 8. Fabric, Prints and Texture 9. Using t..

Hundreds of the most inspired ads and ad campaigns from the best creative teams in the worldCopywriter and designer Uwe Stoklossa shares the secrets behind successful advertising with countless examples of ads he has collected from around the world, and also in accessible, intriguing essays he ..

An indispensable primer for students and first-stop reference for professionals, "Form, Fit, and Fashion" guides the fashion designer through the entire design process, from conceiving a garment to marketing it. This handbook collects the information and ideas essential to planning and executing fas..

Twenty years ago, an advertiser could reach 80 per cent of the US population with just three television commercials. Today it takes 150. Advertising is suffering because of the sheer amount of it, the lack of innovation within traditional advertising formats and the power that media fragmentation an..

Interactive advertising and new media have come a long way from simple pop-up ads and banners. Among the winners in this year's 2005 One Show Interactive Awards, you'll find work that inspires, entertains, and continually pushes the boundary between the real and virtual realms. One Show Interactive,..